The anger of rural Americans towards the Washington elite is centered around issues like the destruction of family farms due to the monopolistic power of Big Ag.
About 88% of rural voters would favor a candidate who supports confronting meat processing monopolies and promoting competitiveness of local businesses.
The effort of the Biden-Harris administration to level the playing field for farmers is recognized, however, the communication of these achievements has been weak.
There's a noteworthy increase in backing for Harris in rural areas thanks to women, young people and people of color, even though her campaign has not sufficiently highlighted battles against Big Ag.
Farmers have been fighting for antitrust enforcement for decades and have experienced significant disappointments in the past.
There is a rooted bitterness in farmers and ranchers due to failed reform efforts, resulting in their hopelessness and support for Trump.
It's necessary to convince farmers that this time the reforms will be different and more effective, thus rebuilding trust in the government.
Conclusion: It's vital for Harris to make a better effort at communicating with farmers and make explicit her support for them against Big Ag. By capitalizing on this opportunity, Democrats could outflank Republicans.