Kamala Harris made promises of always listening, speaking the truth and working to build consensus.
Donald Trump declared his vision of a world needing his hard and quick approach.
Both candidates have used novel tactics to reach voters and ramped up their messages in symbolic locations.
Harris positioned herself as a practical and reality-aware candidate, focused on concrete concerns.
Trump offered a dystopian vision if he is not at the helm, and offered a hard approach to rectify it.
Conclusion: Both candidates' campaign has been marked by clear promises and tactics to reach voters through different mediums. While Harris promises a practical and constitutional approach, Trump sold a world on the brink of collapse that only he can rectify.