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Editorial: La Vanguardia

  • Barcelona is to host the 37th America’s Cup, actively preparing to ensure a successful event.
  • The televised audience for this event is expected to reach 1.2 billion viewers, benefiting Barcelona's image on an international level.
  • Economic projections for this event promise significant benefits, including approximately 1.115 billion euros in income and the creation of around 1,900 jobs.
  • Hosting the Cup will reinforce Barcelona's image as a city with a strong nautical tradition and commitment to the blue economy.
  • The viability of the event has been secured thanks to sponsorships and the support of local institutions.