Editorial: El País

• The draft sustainable consumption law approved by the Council of Ministers supports the reparability of appliances and fights against eco posturing.
• The regulation proposes a model that cares for the environment, promotes corporate responsibility, and protects citizens, impacting advertising, goods repair, ticket resale, and product labeling.
• The text prohibits unverifiable environmental labels, advertising of fossil fuels and short flights if there are cleaner alternatives, and defends against planned obsolescence.
• It also provides consumer protection against high-priced ticket resale, unidentified shrinkflation in products, and opaque advertising, including fear advertising.
• The bill, by empowering the consumer, seeks to change the current perception of the consumer as the lesser actor in the environment-consumer-corporate relationship.
• However, the current political positioning of the Congress, which is fragmented and volatile, presents barriers to this draft bill becoming legislation.

Conclusion: The draft bill represents a significant step forward for sustainability and consumer protection, though it still faces challenges before its final approval.

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